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Who We Are
The American Massage Therapy Association, the most trusted name in massage therapy, is a non-profit and the largest association serving the massage profession. Reach this incredible community through our print and digital opportunities.
AMTA Marketing Opportunities
Hands-On E-newsletter
AMTA’s Hands On newsletter is a cost-effective way to reach AMTA members.
Sent monthly to over 90,000 subscribers, every issue contains timely news, updates and opportunities for massage therapy professionals, students and schools.
Every issue of AMTA’s award-winning Massage Therapy Journal keeps readers in touch with the latest developments in the profession and includes articles to help massage therapists grow professionally and personally. Use it as your magazine of choice to advertise your company to thousands of massage therapists, students and educators across the country.
Publication Awards
AMTA is the most respected organization in the massage therapy profession.*
Our members are loyal, experienced and have spending power^:
* Zogby Analytics, March 2023 nationwide survey on massage therapy consumer awareness and brand name recognition
^ Massage Therapy Journal Readership Survey 2023
Massage Therapy Journal Sponsored Content
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Engage Massage Therapy Professionals with Custom Content
Looking for a more impactful way to connect with massage therapy professionals? Massage Therapy Journal offers a custom content opportunity designed to elevate your brand’s message while benefiting from the credibility of the AMTA brand.
Work closely with AMTA’s editorial team to craft a compelling Sponsored Content feature—whether as a case study, advertorial, or Q&A format—tailored to highlight your product, service, or industry expertise. With just one Sponsored Content opportunity available per issue, this exclusive placement ensures maximum visibility and stronger ROI for advertisers.
Let’s discuss how we can align your message with the AMTA audience. Call today to confirm your participation!
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Massage Therapy Journal
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Advertising Rates
Advertising Policy
AMTA reserves the right to approve in advance and to deny advertising for any reason. Cancellation and changes must be in writing and cannot be accepted after the ad closing date. Short rate will be reflected in final invoice. A 15% discount applies to recognized agencies. First time advertisers must prepay the first ad by reservation date. Invoicing to begin upon approval of credit application. Inserts, cover wraps, blow-in cards and special promotions estimated upon request. Ads will not begin to run without a signed contract. A 10% premium will be added to special position requests.
Ad Specifications
High-resolution PDF required. Photos at 300 dpi, line art at 1200 dpi. CMYK or grayscale only, RGB is not accepted. Additional charges will be incurred for modifications to electronic files to format them to specifications at the rate of $90/hour. Ads received after the due date are subject to a $50 late fee.
Send ad materials to Ian Allen at iallen@smithbucklin.com.
Digital Opportunities
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Massage Therapy Journal Launch Email Sold out through May 2025
The Massage Therapy Journal Launch Email highlights feature articles and exclusive interviews in the latest issue. Reach over 90,000 massage professionals, students and schools with this exciting opportunity.
One launch email per MTJ publication. Limit one advertiser per issue.
Advertising Rates
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Ad Materials
Space and artwork due two weeks before issue date. JPG, PNG, and GIF files accepted (no animation): 650 x 150 pixels, RGB, 72 dpi, and less than 90kb in size. Send ad materials to Ian Allen at iallen@smithbucklin.com.
Hands On E-newsletter
Reach over 90,000 massage professionals, students, and schools with AMTA's Hands On E-newsletter. Each month, AMTA members receive timely industry updates and news, as well as valuable resources and opportunities. Build brand recognition with the largest community of massage therapists with AMTA's most frequent publication.
Net Rate: $550/month
Published the first week of every month. Limit five advertisers per issue.
Ad Materials
Space and artwork due two weeks before launch date. JPG, PNG, and GIF files accepted (no animation): 500 x 250 pixels, RGB, 72 dpi, and less than 90kb in size. Send ad materials to Ian Allen at iallen@smithbucklin.
Advertising Policy
AMTA reserves the right to approve in advance and to deny advertising for any reason. Cancellations must be in writing and will become effective with the next scheduled issue. E-newsletter ad rates are not available for ad agency discounts. New advertisers must prepay the first insertion prior to posting date. Invoicing will begin upon approval of credit application.
Contact Us
Advertising, Exhibit & Sponsorship Sales
Hallie Brown, Sales Manager
Smithbucklin
2001 K Street NW, 3rd Floor North Washington, DC 20006
Phone: (202) 367-1229
AMTA Headquarters
500 Davis Street, Suite 900 Evanston, IL 60201-4695
Toll-Free: 1 (877) 905-0577
Phone: (847) 864-0123
Fax: (847) 864-5196
